When you build a website with HTML, CSS, & Javascript, get a domain name, and upload your files to a hosting provider, your website will be available on the web.
A browser is an application that allows you to navigate the web and view websites made with HTML, CSS, & Javascript. Common browsers include Google Chrome, Mozilla Firefox, Microsoft Edge, Safari, & Brave.
After enough time, your website will then be indexed by search engines which use web crawlers to scan through your website and parse the content into data. A crawler is just a program (set of instructions) whose task is to understand your website.
A search engine is a system that allows you to navigate the web by making search queries and locating your desired web content.Common search engines include Google, Bing, Yahoo! Search, DuckDuckGo, & Ecosia.
Having your website indexed is important because it increases your visibility on the web. Optimizing your website for search engines is known as SEO (Search Engine Optimization).
Improving your visibility on the web starts by having a properly structured and coded website. Adding a sitemap.xml file helps with efficient website structure and using PageSpeed Insights by Google helps with efficient code to avoid Content Layout Shifts (CLS) for example.
Beyond those housekeeping items which should be a default, the most important factor in increasing visibility in search engines is People-First Content. Have a purpose for your website and have helpful content on your website that people actually want to read for their benefit.
Using Google Search Console & Google Business Profile are other great tools to help with visibility.
Finally, to make better decisions and understand how your website is performing you can use Google Analytics & Google Tag Manager.
All these tools will set your website up for success.
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